It is time to "Socialize"!
Forget traditional advertising, social media is the best way to develop a new and loyal customer base. Imagine being able to communicate reminders and messages to your customers on a weekly, even daily basis. The best part is that they voluntarily ask for those updates!
That is the beauty of social media! Avid users of social media love to "follow" the companies they do business with and organizations with which they are involved. But they aren't interested in a steady stream of advertisement posts. Instead, they are looking to feel more like "insiders" with access to new information about your company or organization. It gives your customers a feeling of ownership.
Twitter is a site that allows users to post short, 140 character or less messages to their "followers". Many social media fans like these short messages as they are quicker to read and follow. Twitter also has the ability to be "one way" communication. Customers can choose to follow you without having to grant you access to their tweets as well.
Everyone talks about Facebook these days. It is a great way for old friends to reconnect and stay in touch. But it can be another avenue for staying in contact with customers. By creating a place page or a member group, you can reach your customers with additional information and offers. You reach them where they are hanging out.
Other Social Media Channels
There are dozens, if not hundreds of others social media sites outs there. Creating and managing a presence in all of them could be a daunting, and ultimately, unnecessary task. Let Neighborhood Stage Productions choose the right outlets for your company or organization with an eye toward growing your follower base.
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